An ad war is brewing in the toilet cleaner space with HUL’s Domex taking direct pot shots at Reckitt’s Harpic in its latest spot released last Friday. The comparative ad has been launched at a time ...
The TV ad showed a woman scrubbing a toilet with bleach and then showed limescale under the toilet seat rim and a close up of germs on it. An accompanying voiceover says: “Cleaning stains with ...
The Delhi High Court has weighed in on the Domex versus Harpic case, siding again with the latter in its verdict. A single-judge bench has upheld the HC's decision that Hindustan Unilever Limited's ad ...
The ad is a conversation between two mothers, reminiscent of a yesteryear Tide vs. Rin ad. How many people question the efficacy of a toilet cleaner in fighting both germs and malodour? To address the ...
New Delhi: Harpic has announced the launch of its latest campaign, 'Bathroom Jagmagaye Toh Din Ban Jaaye' featuring actor Karan Wahi in North and Erode Mahesh in South. This campaign aims to emphasise ...
NEW DELHI: Hindustan Unilever owned brand Domex has launched a new campaign directly comparing itself with its competitor Reckitt's toiler cleaner brand Harpic. The ad opens in a supermarket where a ...
The Delhi High Court declined on Thursday UK-based Reckitt Benckiser’s plea to pass an interim order restraining Baba Ramdev’s Patanjali Ayurved Ltd from airing its toilet cleaner advertisements which ...
Lawyers have opined that while the Delhi High Court has upheld the correct position of law by calling out Hindustan Unilever Ltd (HUL) for its advertisement for it brand Domex disparaging its ...
For Vishal Malhotra, the 2003 film Ishq Vishk was the turning point in his life, which also introduced Shahid Kapoor and Amrita Rao to Bollywood. While Shahid went on to become a leading star, Vishal ...