Dropbox’s referral program is one of the most cited examples of successful growth hacking. To encourage user acquisition, Dropbox offered free storage space to both the referrer and the referee. For ...

Increasing the user base for a website or other digital platform. Growth hacking covers any and all methods to grow the customer base, including using email and texts, starting a blog, running ...

So why is growth so elusive? Jamie Quint, founder of Lookcraft and Y-Combinator alum, believes that problem lies in identifying the right inputs and recognizing the right outputs of the process. In ...

People often say, “Build it, and they will come.” It’s a nice theory, but business doesn’t usually work like that. Building your product is actually the easy part. The uphill battle is attracting ...

Rs 1 crore is no longer a vanity milestone. It is the point where a startup stops experimenting and starts scaling. For Indian founders, reaching Rs 1 crore in revenue signals market validation, ...

When people ask me what I do I say that I find unconventional, out of the box, scalable and repeatable ways to gain new users, I hack growth. Scalable meaning you can easily expand the reach of this ...

Food and beverage ecommerce sales are growing as in-store sales are softening, highlighting the strategic importance of digital shopping channels at a time when some executives are making technology ...