The European Union’s highest court ruled Thursday a Finnish company can use Gillette Co.’s trademark razor system to market its own shaving products. The Luxembourg-based court said a complaint filed ...
The razor-blade maker is taking on its upstart rival with a new offer. By advancing from the traditional one or two blade models to three, four, five, and even six-blade varieties, the companies were ...
The last time I grew a beard, in the 1990s, it was because I wanted to see whether I’d look like a rock icon or a loveable cartoon character. Depending on the light, I ended up channeling at best an ...
BOSTON — Over the next year, Gillette Co. looks to make a lot of noise as it spends $300 million to market its new Mach3 razor to the world — the ad campaign for the triple-bladed razor that has just ...
Gillette Co., which agreed last week to be acquired by Procter & Gamble Co. for about $57 billion, said fourth-quarter profit rose 13%, helped by sales of M3Power razors and Duracell batteries. Net ...
Gillette Co. is betting tens of millions of dollars that men will be drawn to the company`s new ”Cool Wave” line of shaving creams, aftershave and deodorants. But analysts think Gillette`s new, ...