As Nike targets a new generation with a revised slogan, "Why Do It?," NPR's Ailsa Chang talks to consumer trends expert Casey Lewis about what brands get right and wrong about Gen Z.

Social media amplifies these exits, turning individual acts into part of broader conversations about outdated workplace norms. But as Fortune notes, revenge quitting isn’t just about one generation — ...

A movement involving Gen Z young people, which began in Nepal with a wave of political protests in September, has now spread ...

A viral Reddit post about a passenger facing the "Gen Z stare" on a flight has sparked debate over generational behavior and cultural meaning.

As #BushTok sweeps the Internet, Newsweek spoke to experts about what America's youngest adult generation's fondness for the president means for politics today.

DayTrading.com, a popular information hub for retail investors, has published a fresh report that puts viral finance videos ...

There’s a running joke that Gen Z can’t afford houses because they spend all their money on iced coffee. It’s a running gag, ...

Drawing on new research from the ABPI, Tiffany Barwick of We Communications unpacks what gen Z really wants from employers – ...