A good conversion rate on most lead magnets is anywhere from 20% to 40%, depending on the niche. Your lead magnet doesn’t ...

Jay Schwedelson drops a lot of truth bombs in this episode of the Marketing Smarts Live Show, and the most impressive one might just be that so-called "experts" aren't always the best source of ...

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In today’s online marketing world, one of the best ways for you to reach your client is through email marketing. Email marketing allows you to get in touch with your customers through something they ...