Add Yahoo as a preferred source to see more of our stories on Google. Gen Z prefers earlier social drinking occasions instead of late-night bar crawls. The shift is part of a generational trend toward ...

Watch a unique tea-quila drink moment that combines creativity, presentation, and a playful approach to beverage making. This entertaining video showcases an interesting drink idea and a memorable way ...

After-work drinks and earlier bed times are in vogue. Stephanie Gravalese is a food and beverage writer, photographer, recipe developer, and creator of the Slow Living Kitchen blog. Her writing ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Brands may nudge you to imbibe your next cocktail at 3 p.m. as they try to figure out Gen Z's quirky ...

Enjoy a collection of fun drink moments featuring oversized servings, refreshing setups, and relaxed lifestyle vibes. This ...

Cocktail culture has never stood still, but heading into 2026, it’s undergoing a vibe shift that feels bigger, more intentional, and more creative than anything we’ve seen in years. Bacardi’s newest ...

Forbes contributors publish independent expert analyses and insights. AKA The Customer Whisperer: advisor, broadcaster, Science of Shopping Romance in the Drinks Menu: Across restaurants, hotel bars ...

Add Yahoo as a preferred source to see more of our stories on Google. Bacardi's 2026 Cocktail Trends Report reveals that consumers are increasingly choosing to drink earlier in the evening, often ...