Direct mail provides a great way to connect with your customers. Whether you’re looking to send postcards to make local neighbors aware of your new business or letters to all existing customers ...

Direct mail remains a strong choice for marketers moving into 2026. Here are some predictions for what to expect this year.

You probably receive one every day - a personal invitation, exclusive sale, time-sensitive offer, catalog, flyer or a “welcome to the neighborhood” greeting. These mailers find you at your house, in ...

You’ve just planned the greatest mom’s-night-out-clearance-gourmet-tabletop-in-store-sales event the world has ever known. But if the 1,000 postcards you’ve hired XYZ Direct Mail Services to mail to ...

Lob.com Inc., the maker of a direct mail platform undergirded by data analytics, announced today that it is now available on Salesforce.com Inc.’s AppExchange under a partnership with developer Veezla ...

Please Note: Blog posts are not selected, edited or screened by Seeking Alpha editors. Marketing is the process of communicating the value of product and services to the customers to generate the ...

If you’re looking for a way to generate more sales leads and improve your marketing mix, direct mail marketing should be a serious consideration. Although digital marketing initiatives, like ...

A survey from Mail Print found that 70 percent of people who received direct mail from a business they stopped engaging with encouraged their relationship with them. Do you have customers who for one ...

Content Critical Solutions, a provider of technology solutions and transactional document production services, is pleased to announce the acquisition of Century Direct LLC, a provider of marketing ...

David is a best-selling author, speaker and trainer. He is also CEO of IPD, a world-class marketing agency based in Tampa, Florida. The only thing that’s certain in marketing is this: Nothing is ...