The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Reuben Yonatan Customer ...

In today’s competitive marketplace, you need to up your game. It’s not enough to try and deliver outstanding customer service; you need to consider the customer’s experience as a whole. What is ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Consumers interact every day with brands of all shapes and sizes. Whether it’s while people ...

User experience is not the same as customer experience. While most designers directly influence the UX, they also need to understand the larger context of the CX. The customer experience represents ...

As times change and societal shifts occur, customer expectations evolve. Innovations like e-commerce and online reviews give consumers more power, and tech advances help businesses provide higher ...

It’s popular for companies to declare they are customer-centric, focused on customer experience, obsessed with the customer, and so on. But, there’s a major disconnect between executive pronouncements ...

Southwest Airline’s founder Herb Kelleher famously said: “If you treat your employees right, guess what? Your customers come back and that makes your shareholders happy.” This simple declaration ...