Crayola is on a mission to reunite adults with their childhood artwork and they are asking for the public's help to find a former student who attended a New Jersey school in the late 80s. The crayon ...

Easton, Pennsylvania -- It's a colorful job but somebody has to do it. Pete Ruggiero, the CEO of Crayola lives in a world of color and manufacturing. The product is sold in 80 countries. The name is ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. For generations, childhood has been marked — literally — by ...

Crayola is anchoring its new back-to-school campaign in a hyper-specific, emotional moment: a drawing called "The Colors of Emotion" by nine-year-old Caydence Lane from Texas. Using all 64 crayons in ...