Politicians spend a ton of money on advertising, taking up space on television that in a nonelection year might be occupied by, say, a 30-second commercial for a brand of soda. Can all that spending ...

The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel. No, it’s not the Los Angeles Raiders. It’s the most important Super Bowl ...

Watch an hour of Fox News Channel, and you’ll no doubt see the usual commercials from pharmaceutical giants and auto ...

The biggest NFL game of the year and one of the biggest sporting events in the world is the annual Super Bowl. The game is watched by tens of millions of Americans across the country. On Sunday, Super ...

AI took on ads for a generic beer commercial, a Lexus, and chicken-flavored Skittles. I pitched three AI-generated scripts to an advertising pro. They didn't quite meet his standards. It seems some ...

WARRENSVILLE HEIGHTS, Ohio (WOIO) - The work of one local advertising agency will be front and center when you tune in for Super Bowl LVII this weekend. The Marcus Thomas advertising agency, located ...

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For years, Tesla has relied on word of mouth and its strong brand awareness as its main marketing plan of action. New comments from Elon Musk suggest the company could be considering commercials or ...

To understand the problem with advertising, just look at the root of the word. According to Merriam-Webster, "advertisement," sometimes abbreviated "advert," is derived from the Latin verb "advertere, ...

After launching Peacock with a pledge to minimize commercial interruption, NBCUniversal seems to have hit upon a new idea that will let ads and content exist on screen at the same time. The company on ...