Add Yahoo as a preferred source to see more of our stories on Google. Coca-Cola logo variations campaign. Brands can very precious about their logos. The typical brand manual comes with several pages ...

To most people, the word 'logo' has very modern associations. It makes us think of things like the golden arches, or the word 'Coca-Cola' in a florid script, or a chrome apple with a concentric bite ...

The Coca-Cola Company has one of the best-known brand identities in the world.

Coca-Cola and the color red go together like peanut butter and jelly, milk and cookies, or tacos and Tuesdays. After all, we would recognize that iconic red label (or maybe even that Coca-Cola yellow ...

Today, Coca-Cola has one of the most iconic brand identities in the world—so iconic, in fact, that one 2010s study found that “Coca‑Cola” is the second‑most widely understood term in the world after ...

Coca-Cola’s breaking one of the cardinal rules of logo usage for a good cause. Brand guides warn against stretching or otherwise manipulating a logo’s shape, but for a new campaign to encourage ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a reference ...