They say a rose by any other name would smell as sweet—and by “they” I refer of course to William Shakespeare. However, with all due respect to the Bard, I heartily disagree. If a rose was called a ...

From Disney to Dell and Ford to Ferrari, many iconic brands proudly carry the surnames of their founders. These names lend a sense of heritage, trust and authenticity that can resonate powerfully with ...

It's easy to think we're getting a great deal when we purchase generic no-name items instead of brand-name ones, but it's also easy to forget that can come at the expense of quality and even your ...

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