Promotional giveaways for the new brand, which was launched in 2007, included berry-flavored lip balm, cellphone jewelry, purses and wristbands, the study says. David Howard, a spokesman for R.J.
R.J. Reynolds Tobacco Co.’s re-entry into magazine advertising with its iconic Camel cigarette brand has drawn criticism from five anti-tobacco advocacy groups. Reynolds has run two-page ads for its ...
HARRISBURG — Camel ads coupled with illustrations promoting rock music in Rolling Stone magazine violated the tobacco industry’s decade-old promise not to use cartoons to sell cigarettes ...
A study reported in the April issue of Pediatrics magazine is criticizing a former marketing campaign for a R.J. Reynolds Tobacco Co. cigarette brand for supposedly aiming at teenage girls. The ad ...