Have you ever wondered exactly why people do what they do? According to a school of thought known as behaviorism, it all ...

Behaviorism is among psychology’s most robust principles. Per B.F. Skinner, the principle is that you get more of what you reward, less of what you ignore, and especially less of what you punish.

Social media is a window to the world and the new public square, and media and communications psychology offers a "new collar ...