To be fair to the marketing teams, for anyone who already sprays ‘down there’ this advert might simply be a useful validation ...

As personal hygiene companies launch all-body sprays and antiperspirants, Ellie Muir explores the bizarre marketing around these products – and why we shouldn’t be too quick to spray our crotches ...

Sure! Just turn on your TV, wait five or 10 minutes and you’ll likely be overwhelmed by a new generation of deodorant commercials that address our many stinky limbs, nooks and crannies — and have no ...

Parents in the UK are none too pleased after being forced to shield their children’s eyes from raunchy footage of a squirrel “humping” a deodorant can. Deodorant Lynx Africa sparked outrage from ...

London shoppers recently discovered what would happen if a popular men's deodorant brand joined forces with a food spread made from yeast extract. Lynx has teamed up with Marmite to create an ...