Kantar’s festive ad ranking finds repeat ads from Cadbury and Coke are performing strongly, with Asda the only brand in the top 10 with new creative.
2007 was arguably the most successful year for advertising at Cadbury. It was the year when a TV spot starring a Gorilla drumming along to Phil Collins’ ‘In the Air Tonight’ captured the attention of ...
Cadbury Dairy Milk India’s latest ad campaign has struck a chord online, with one video in particular earning widespread praise for its message on language inclusivity. The ad subtly addresses the ...
Cadbury is no stranger to diving into social-led discussions around society and race—as evidenced by this Australia campaign, this India campaign on ‘cancel culture’, or when it launched this ‘unity ...
Cadbury 5 Star has rolled out a campaign #5StarEverywhere to amplify its ‘Do Nothing’ proposition by showcasing how its logo creates brand visibility, without the brand taking any effort around ad ...