The latest Local Ad Buyers Survey from Borrell Associates highlights a pivotal moment for radio in the advertising landscape. While radio scraps with other media for revenue, it has some of the ...

The IAB projects US ad spend to grow 5.7% in 2025, down from 7.3%, but podcasts remain strong with 4.8% growth.

Political ads on TV and radio might be forced to disclose the use of AI-generated content. FCC Chair Jessica Rosenworcel today proposed creating AI content disclosure rules for political ads. "As ...

Some operators are growing concerned over slowing Automotive ad spend in 2024. However, the sector is poised for a strong rebound in 2025 as auto brands return to capitalize on AM/FM. That’s according ...

The newly-released “S&P Global Market Intelligence Radio & TV Annual Outlook” from Kagan finds some good news in this year’s ad-revenue outlook and some not-so-good news for the next five years, as ...

Radio is thriving. Learn how sound connects people and why South African audio ads are setting global standards.

Maryland Senate candidate Angela Alsobrooks spent 124% more on radio advertising than opponent Larry Hogan between March and October of this year, according to a Capital News Service analysis of data ...

Radio ads with an emotional appeal—featuring personal stories of either a happy organ transplant recipient or a sad patient languishing on the waiting list—increase non-donor listeners' support for ...

NEW YORK (Billboard) - Newly released data suggests that the U.S. radio industry could be on track to record its worst annual drop in ad revenue in decades. According to the Radio Advertising Bureau ...

Not long after pulling out of the newspaper business (1/21/09 RBR #13), Google announced yesterday it will stop selling ads for radio, and plans to sell its Radio Automation business it bought in 2006 ...