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Adidas, Patrick Mahomes announce second class of ‘Team Mahomes’ NIL deals

Saturday morning, Patrick Mahomes appeared on ESPN College GameDay as the celebrity guest picker ahead of BYU at Texas Tech. But he was also in town to announce adidas’ second “Team Mahomes‘ class of NIL deals.
Sports Illustrated

Next-Level NIL: Mahomes, Adidas Announce Unique College Contribution

KANSAS CITY, Mo. – Patrick Mahomes turns 30 on Wednesday, but he continues to support the school that ushered in his 20s. The Chiefs’ quarterback is aiming this week to halt his first career three-game losing streak when Kansas City visits the Giants ...
draftwire.usatoday

ESPN announces Patrick Mahomes as College GameDay guest picker for Texas Tech football game

ESPN's College GameDay is in Lubbock this weekend for the Texas Tech football team's Top 10 showdown with BYU inside Jones AT&T Stadium. And to make the occasion even bigger, Kansas City Chiefs quarterback and former Red Raider legend Patrick Mahomes will ...
Texas Tech Red Raiders

Texas Tech Athletics announces new corporate partnerships unit

Texas Tech Athletics and longtime partner Learfield announced Friday a groundbreaking new approach that will reshape and enhance its relationships with

Texas Tech athletics, Learfield announce extension, new venture

Texas Tech athletics will have new LLC for business development, NIL space in Ed Whitacre Center as part of extension through 2037.
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